Clarify Your God-Given Purpose: The First Step to a Thriving Coaching Practice

Before you dive into the logistics of your coaching business, there’s something you must do first—something that will set the tone for everything you build: clarify your God-given purpose.

Understanding the "why" behind your coaching practice is more than just a feel-good exercise. It’s essential. It’s the foundation that will keep you motivated when challenges arise and focused when distractions threaten to pull you off course.

But how do you do that? How do you clarify this purpose in a way that not only fuels your passion but also serves as a guiding light for your business?

Let’s break it down.

What transformation do you help others find?

Every coaching journey begins with a desire to make a difference. But what kind of difference do you want to make?

Consider this: Are you drawn to help others find balance in their hectic lives? Do you feel called to guide people through overcoming their deepest challenges? Or maybe your passion lies in helping others grow in their faith, just as someone once helped you.

Knowing the impact you want to have will shape your coaching approach and guide your decisions. It’s about identifying the problem you’re equipped to solve—the transformation you feel called to facilitate. Maybe you’ve walked this path yourself. Maybe you’ve overcome the very challenges your future clients are facing. That’s no coincidence. That’s your calling.

How Can You Serve Others While Upholding Your Christian Values?

As a Christian coach, your faith isn’t just a part of your life—it’s the foundation of who you are. So, how does your faith inform your coaching practice?

Think about the principles you want to uphold. How can you integrate your Christian values into your sessions to ensure that your coaching is a reflection of your beliefs?

For example:

• Prayer: Perhaps you start and end your sessions with prayer. Maybe you pray for your clients during your quiet time.
• Language: Do you choose words that reflect the grace and love you want to embody? Maybe that means avoiding language that doesn’t align with your values.
• Authenticity: Everyone is on their own journey of grace. The key is to be true to who you are, letting God shine through you. When you live authentically, your clients will see His work in you, and He will get the glory.

Remember, you don’t have to be someone you’re not. Just be you. God has a way of using our authentic selves to do His work in the world.

What Core Message Has God Placed on Your Heart to Share?

Every coach has a unique message—a message that God has placed on your heart. What’s yours?

Ephesians 2:10 reminds us, “For we are God’s handiwork, created in Christ Jesus to do good works, which God prepared in advance for us to do.” Reflect on the insights and lessons God has taught you over the years. Consider how these can be woven into your coaching practice.

This core message isn’t just a nice-to-have. It’s the foundation of your brand. It’s what will resonate with those you’re called to serve. It’s what will attract your ideal clients—those who need to hear your message, in your voice, in your way.

Your Purpose is Your Foundation

Taking the time to clarify your purpose is not just an exercise. It’s the groundwork for everything that will follow in your coaching business. It will give you clear direction, help you stay aligned with your values, and ensure that as your business grows, it remains rooted in the calling God has placed on your life.

So, take that time. Reflect. Pray. Journal. Talk with trusted mentors or friends. And once you’ve clarified your purpose, move forward with the confidence that you’re building something that not only serves others but also glorifies God.

Ready to take the next step? Start your journey with our free mini-workshop, "Launch Your Coaching Business with Clarity: 3 Essential Steps to Get Started." This workshop is designed to help you solidify your purpose, create a strong foundation, and launch your coaching practice with confidence. Sign up today!